Retailers and eCommerce business owners have a common goal to sell products.
When your brands and eCommerce stores get sales you need to create a new team to analyze product sales data. For example, conversation rate, sales rate, customer preference, region, etc.
Sales data helps to grow a business and revenue so data tracking is essential for every business. To track sales data and performance, you need to create a dynamic team who can understand chart graphs, bar graphs, and line graphs data.
However, you need to setup business tracking tools with your business to get more customer data from your business page dashboard.
In this guide, we will discuss how to find product sales data from your business.
Let’s get started!
How to Find Product Sales Data from your business
Using our below guidelines you can track your product sales performance, data, and customer insights with their preference.
1. CRM Systems
CRM full meaning is “Customer Relationship Management” and this helps business owners to track customer data, natural relationships, sales, and conversations. Many small businesses choose this system to get all the customer data together.
You can get all the customer data in one place using CRM system software. It also includes the preferable communication system with a client such as calls, Whatsapp, email, meetings, and text data.
One of the greatest benefits is anyone from your team can manage, edit and explore these data for marketing purposes.
2. Accounting Software
Your business accounting system also can provide effective data for sales. Almost all Accounting software works similarly as they offer several features to track product sales and revenue of a business.
The best accounting software for eCommerce businesses and online stores provides a wide range of data to analyze a business including payment receive history, payable history, product delivery, business financial health, best sales ever, sales of month, sales of the year, and best product getting more sales in a particular month or year.
Best Accounting Software to Track Product Sales of 2023
Here we have the list of best accounting software that businesses choose to analyze product sales of a business:
- QuickBooks: Best for all Businesses
- Xero: Best for Small business Businesses
- ZarMoney: This tool is used for Transparent Pricing
- Plooto: Thi8s tool is famous for automatic Accounts Payable
- Wave Financial
- Melio: Free Accounts Payable tool
- Oracle NetSuite: Used for ERP Tools
- Freshbooks: Best Invoicing tool ever
- Zoho Books: Microbusinesses analysis tool
- Sage Business: This tool especially uses Freelancers and Self-Employed
- Neat: Best for Receipt Management
3. Collect data from your eCommerce platform
eCommerce platform has massive product sales data because they get up to 80% of new customers everyday. When customers make purchases from an eCommerce store they must need to insert their data to get the fastest delivery.
For example, Cristina wants to buy a soundproof home material as she is a content creator. So she needs a noise-canceling room where she can create content without having noise. And she chooses some soundproof material from Amazon.
When she proceeded to purchase then Amazon asked to insert her data for delivery purposes. Yet, Amazon got the customer sales data and preferences. Using those data they can offer several related products to generate future purchases.
You also can use this strategy to collect sales data from your eCommerce store or Facebook pages from where you get most of the sales.
4. Use Website Analytics Tools
Website analytics tools provide various features to get customer or website visitor data such as tracking, reviewing, session, page per session, time on page, keywords, trending link, bounce rate and conversation.
Website analytics tools provide valuable information about a website and its visitors such as what customers are searching for, how long they stay on a web page and how they found your pages.
Using these features you can analyze customer behavior and product sales data which help you to develop your eCommerce shop by launching brand new products.
5. Manual Data Collection
Manual data collection is a process where you need to give much effort to collect product sales data. Suppose, you are using a Facebook page to run a eCommerce shop so, In that case, you need to collect data from your Facebook insights.
But if you are using a web eCommerce store and want to collect data manually you need to connect with customers and know their interests.
When a customer makes a purchase you should store the sales records using the spreadsheet.
Further Reading
While you are checking your eCommerce sales data using some particular tools, you might see a decline in your business. This is really disappointing because you are giving your best efforts to grow sales in-store but the result is zero. To see e-commerce sales growth in your store, you should focus on learning marketing strategy.